• Sat. Feb 24th, 2024

Super Bowl LVIII: A New Record for Television History with 123.4 Million Viewers

ByEditor

Feb 13, 2024
Super Bowl LVIII broadcast on CBS Sports breaks records with 123.4 million viewers

The 2022 Super Bowl, which was broadcast live on CBS, has now become the most-watched program in television history. With an average of 123.4 million viewers across all platforms, including CBS Television Network, Paramount+, Nickelodeon, Univision and NFL digital properties, it topped last year’s Super Bowl (115.1 million), which held the previous record.

The game itself produced plenty of storylines. Patrick Mahomes won his third career Super Bowl MVP, joining Tom Brady and Joe Montana in an exclusive club of three-time winners. Pop superstar Taylor Swift, who is dating Chiefs star tight end Travis Kelce, attended the game and was featured throughout the broadcast. Usher starred as the halftime performer alongside several guests like Alicia Keys and Ludacris. Plus, the second half and overtime was one of the most exciting stretches in the game’s history.

The Super Bowl LVIII broadcast was also a significant milestone for Paramount+ as it became the most-streamed Super Bowl in history thanks to a record-setting audience on Paramount+. Final Nielsen data will be available Tuesday. Overall, 202.4 million viewers watched at least part of the broadcast, marking a 10% increase from last year’s Super Bowl (184 million). The CBS broadcast led the way with 120 million viewers – a new record for a single network – while NFL digital properties saw an unduplicated total audience of 79.5 million viewers across all platforms for this season’s games on NFL+ and other digital channels

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