Huawei has announced the release of its new flagship smartphone series, the Pura series. The well-known Huawei P series will be rebranded as the Pura series, with the introduction of the Pura 70 devices. The Chinese technology company unveiled its latest smartphone in the P series, the P60 Pro, last year with its standout feature being a sophisticated photographic system.
The new Huawei Pura series is set to embody simplicity and purity, according to CEO of Huawei’s consumer division, Richard Yu. The series is designed to showcase the latest advancements in technology while incorporating elements of fashion and art. The promotional video on the company’s Weibo profile highlights the improved photographic capabilities and a new camera module design with a classic and elegant style.
Huawei has not yet provided a specific launch date or detailed specifications for the new smartphones, but fans can expect cutting-edge technology and stylish design to be key features of the upcoming Huawei Pura 70 series. The series is expected to feature several models including the Pura 70, Pura 70 Pro, Pura 70 Pro+, and Pura 70 Ultra.