Meta Launches Exclusive Bonus Program for Creators on Instagram’s Microblogging Platform Threads

Meta has recently introduced an exclusive bonus program for creators, rewarding users for their content based on performance and the amount shared. This new program is currently being implemented on Threads, a microblogging platform, and is limited to creators in the United States. To participate, users need to have a public profile on Threads and adhere to the guidelines for Instagram creators as well as the rules and requirements for bonuses on the platform.

In order to receive a bonus payment, some users may need to earn a minimum amount, as specified by Meta. If the minimum amount is not reached, users may not receive a reward but could be invited to participate in future bonus opportunities. Content that violates Instagram’s monetization policies is not eligible for Threads bonuses.

Creators will not be compensated if their posts are claimed by other rights holders, deleted, lack text, have fewer than 2,500 views, or engage in any form of fraudulent activity such as fake views. Meta’s bonus program is a way to incentivize creators on Instagram to continue producing engaging content and sharing it with their audience. By rewarding users for their efforts, Meta aims to foster a vibrant creator community on the platform.