Twitter President Milei: A Case Study in the Rise of Social Media Politics

Milei, the president of Twitter (formerly known as X), has become a prominent figure in the world of politics and social media. On March 25th, he opened X and between midnight and 3 am, he reposted over 400 publications on his personal account. By the end of the day, he had more than 1,000 interactions on Elon Musk’s network in almost five hours.

Milei’s active presence on X has been a key factor in his rise to power. He spends an average of three hours a day retweeting, writing or liking over 300 publications. His intensive participation in X is unique among politicians and shows his dedication to communicating with his followers directly.

Milei’s posts are mostly retweets from accounts with ideological affinity, particularly those by libertarian followers. His confrontational style on social media includes praise for his management, harsh questions and ridicule of his adversaries. This behavior has extended to attacks on public figures who disagree with his measures such as journalists and artists. Despite concerns about his intensive use of X, Milei retains a solid base of libertarian followers who support his policies and views.

Milei justifies his continued use of X by stating that it allows him direct communication with the people without intermediaries. He engages extensively with his followers particularly supporters of his libertarian policies. His online confrontations with various individuals contribute to ongoing cultural battles in which he is engaged. While some have recommended he use X less, Milei continues to view social media as a primary tool for communicating his messages effectively.

Milei’s active presence on X has been instrumental in recruiting new followers through social media platforms. Despite controversies and confrontations, Milei’s positive image remains relatively stable demonstrating a hard core of libertarian support.

However, as Milei continues to engage in online battles and controversies there may be risks involved in overreliance on social media for communication and decision-making.

In conclusion, Milei’s extensive use of X has made him one of the most influential figures in the world today but also poses some risks that need to be carefully considered before it becomes overwhelming for him or society at large.